A powerful, practical guide for nonprofit leaders who are ready to stop surviving and start thriving.

No matter where your organization is today—whether you’re just starting out or looking to break through a period of stagnation—The Nonprofit Manifesto is the ultimate guide to building a nonprofit that is not only mission-driven but also well-run, financially stable, and positioned for growth, longevity, and impact.

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About the Author

With over 30 years of nonprofit leadership and management experience, Nancy Batterman strives to inspire business and nonprofit leaders to achieve success both personally and for their organizations. Her extensive experience working within the nonprofit sector and her MBA brings a unique combination of perspective, experience, and education. Nancy’s previous career included 30+ years of nonprofit experience at Options For All, including 27 years as the CEO. Now a Metronomics business coach, Nancy helps her clients develop effective business strategies, grow their organizations, and perform at a high level of success.

Nancy Batterman
Coach, Nonprofit Leader, and Author

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Book Chapters

The Nonprofit Manifesto is the ultimate guide to building a sustainable, high-growth nonprofit.

1

Chapter 1: What Is Strategic Planning?

A strategic plan isn’t meant to be a theoretical exercise. It’s meant to be a guide for action.

2

Chapter 2: In Service of People

A nonprofit doesn’t operate in a vacuum. Success depends on the relationships built with everyone connected to the mission.

3

Chapter 3: Money Matters

You cannot separate your mission from your money. You need resources to create impact.

4

Chapter 4: The Board Relationship

A strong board doesn’t just nod along; it engages in thoughtful, sometimes uncomfortable conversations that push the organization forward.

5

Chapter 5: The Market Map

Get a clearer picture of the ecosystem you're working in, start thinking more strategically, and lead with more purpose.

6

Chapter 6: Diversification of Funding

Part of your role as a nonprofit leader is to ensure the long-term financial stability of the organization. At the heart of that stability is diversification.

7

Chapter 7: Self-Care as a Nonprofit Leader

There’s an unspoken idea that if you really care, you’ll sacrifice—your time, your energy, your personal life. While that might come from a good place, it’s not sustainable.

8

Conclusion: Leading into the Future

Leadership really is the heartbeat of a nonprofit. Here are my leadership lessons from 30 years of nonprofit experience.

What readers are saying

From business coaches to seasoned nonprofit leaders, readers like you have found The Nonprofit Manifesto to be a game-changer for their organizations.

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"The Nonprofit Manifesto provides nonprofit leaders with the clear, detailed roadmap they need to strategically plan for prosperity and longevity. If you're a nonprofit leader, you need to read this book!"

Shannon Susko
founder of Metronomics and bestselling author of 3HAG Way and Metronomics

"We needed a system to set ambitious goals, focus on clear priorities, and hold ourselves accountable. This book will help you create your own roadmap to clarity, momentum, and results."

CASEY CASTILLO
CEO, Jacobs & Cushman San Diego Food Bank

"If your nonprofit sees strategic planning as a luxury you can't afford, this book takes out the guesswork and will give you hope! This lays out the most simple, foolproof template for ensuring your entire organization is energized and rowing in the same direction."

MICHELLE LE BEAU
Sr. VP of Development and Community Engagement, San Diego Rescue Mission

"Designed for busy nonprofit leaders, this book cuts through the noise to help align your resources, people, and goals with purpose and precision. Say goodbye to overwhelming plans that gather dust—this is strategic planning that actually works."

BARRY JARDINI
Executive Director, California Disability Services Association

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